May 5, 2025
Azure Foundation for new MSPs

This blog introduces the fundamental concepts of Microsoft Azure for new MSPs (Managed Service Providers) and offers guidance on creating a compelling Azure offer. 

Concepts: Introduction to Azure Basics for New MSPs

Microsoft Azure is a powerful and flexible cloud computing platform that offers a wide range of services to meet the diverse needs of modern businesses. For new MSPs, understanding the basics of Azure is crucial for providing effective and convincing solutions to their clients. Our document outlines key concepts of Azure, focusing on sales-oriented aspects: 

  1. Infrastructure as a Service (IaaS): Azure allows businesses to rent computing resources such as virtual machines, storage, and networks. MSPs can offer their clients scalable and secure infrastructure without the high initial costs associated with purchasing hardware. 
  2. Platform as a Service (PaaS): Azure provides development and deployment environments for applications, enabling businesses to focus on development without worrying about managing the underlying infrastructure. MSPs can sell rapid and high-quality development solutions. 
  3. Software as a Service (SaaS): Azure also offers ready-to-use applications like Microsoft 365. MSPs can sell these solutions to enhance productivity and collaboration within client businesses. 

Practices: How to Create Your First Azure Offer for New MSPs

Creating a compelling Azure offer is essential for attracting and retaining clients. Our document provides a guide for new MSPs to develop their first Azure offer, focusing on sales-oriented aspects: 

  1. Understanding Client Needs: Before creating an offer, it is crucial to understand the specific needs of clients. Discuss with them to identify their challenges and goals, allowing MSPs to tailor their Azure offer to meet their expectations. 
  2. Selecting Appropriate Azure Services: Azure offers a range of services, such as virtual machines, storage, databases, and development tools. MSPs should choose services that best match their clients’ needs. For example, Microsoft 365 could be an excellent option for a business looking to improve productivity. 
  3. Defining Key Benefits: Highlight the advantages of the Azure offer, such as scalability, security, and flexibility. Explain how these benefits can help clients reduce costs, improve efficiency, and secure their data. 
  4. Creating a Transparent Pricing Plan: Develop a clear and transparent pricing plan. Clients appreciate cost transparency and predictability. Offer flexible pricing options to meet different budgets and needs. 
  5. Providing Quality Customer Support: Responsive and effective customer support is essential for retaining clients. MSPs should ensure they offer quality technical support and educational resources to help clients make the most of their Azure offer. 

By following these steps, new MSPs can develop a compelling Azure offer that helps their clients succeed in the digital era.

Want to know more?

Already an ITCloud partner? 
Attend our upcoming events on Azure by going to our pageITCloud Events

Webinar: May 8, Training: May 9 

Otherwise, sign up now to simplify how you source, sell, and manage technology for your customers with ITCloud. At ITCloud, we help you find solutions, strengthen your engagements, and become significantly more profitable.